Snowboarding comes to New York
Whoa, this is going to be huge. Red Bull is putting up a huge big air contest in New York in just a couple of weeks. $100,000 in prize money and the biggest names in snowboarding. They really don’t stop doing what nobody else has done before, and they do it solo, as usual. Their marketing strategy is so smart, I am not surprised they are so successful with only, what, 2-3 products?
Check it out: http://www.redbullsnowboarding.com/